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THE CHART WAS RIGHT. THE DECISION WAS WRONG.


THE CHART WAS RIGHT. THE DECISION WAS WRONG. read on smbfinanceos.com A percentage variance can hide a six-figure problem. I was in a weekly meeting with a client. Most of the charts looked stable, and one cost line moved from 18% of revenue to 20%. 2% seems like nothing, right? It was easy for everyone to just keep on working down the report. But in this business, 2% of their $2.5 million per month of revenue was $50,000. If the same variance repeats each month, the annual impact is...
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